Thursday, 5 March 2009

Tipping points

Ideas are everywhere, but how do we know which ones actually work? At Google, we put a lot of stock in both the wisdom of crowds — the idea that lots of people responding to a given question can collectively find the best answer — and the value of community. We believe that people working together can help one another through even the most difficult times.

As we all navigate today's choppy economic waters, we'd like to put these beliefs into practice. That's why we created Tip Jar (www.google.com/tipjar), an experiment powered by Google Moderator that we hope will help you discover the most effective ways to save money. There are lots of money-saving tips scattered across the web, but even if you found them, it would be hard to know which ones were worth trying. Tip Jar gathers tips in one place and invites people — i.e., you, me and everyone else — to rank them in order of usefulness and even add their own tips to the list. Over time, the best and most useful tips will rise to the top.

So go ahead: Take a Tip. Share a Tip. We'll all be a little bit richer for it.