Saturday, 1 November 2008

What are you going to be for Halloween?

In 2006 it was a pirate. Halloween party-goers donned eye patches, tricornes, and the Jolly Roger, inspired by favorite seafarer Captain Jack Sparrow. And last year the search was on for a lot of blond wigs and microphones à la teen pop idol Hannah Montana.

Halloween being one of our favorite holidays, we couldn't wait to see what the hot getups of 2008 would be. Using Insight for Search we tracked the fastest rising searches related to Halloween costumes for this year's ghoulish festivities.

Here are some of the "costume"-related queries (in the U.S.) that have seen the most growth for 2008 — don't be surprised when you run into some of these outfits roaming the streets on All Hallows' Eve.


If you're like me, you found your inspiration in the past 24 hours. However, it looks like others are more serious — according to this Google Trends graph, searches for costumes have been increasing since July.


Around Google, we've been planning our outfits for months as well. Not even rain could stop us from showing off our fiendish finery at this year's Googleween in Mountain View. And have a scary-happy Googleween yourself!