Tuesday, 4 October 2011

The Four Most Common Connections Made Regarding Your Car And Your Lifestyle

By Byron Jonas


Although people may choose vehicles for reasons that have little to do with their image; the fact is that there are certain connections people make about your car and your lifestyle. For example, the successful businessperson is rarely seen driving the broken down jalopy they owned in college. What follows are four of the common stereotypes attached to owning certain types of vehicles.

The eco-warrior is a relatively recent term for an environmentally aware individual. Owners of hybrid cars or purely electric vehicles are often considered environmentalist. This image is normally reserved for upwardly mobile young professionals but can be extended to almost any age group.

The Minivan of today has replaced the family station wagon of yesteryear. Individuals driving mini-vans are often assumed to be transporting one child or another to a soccer game, football practice, and ballet lesson or band practice. The mini-van is considered a solid means of family transportation with enough room to take camping or on vacation and often the property of the middle and upper middle-class family.

Long lean and speedy are words used to describe the traditional sports car. The owner of this vehicle might be assumed to be an adventurous sort and to also be comfortably well off as these cars are not inexpensive. This particular type of transportation might be connected to a person of either sex in almost any age group.

Luxury vehicles stand out from the crowd but are rarely overstated. The owner of a pure luxury car generally presents the image of someone who considers getting to a destination in comfort just as important as getting to the destination. Owners of the luxury vehicle are generally perceived to be of above average income and taste.

While these four vehicle types are by no means the only ones to carry an image associated with them, they are some of the most common. Individuals who own a pickup truck, even in the city might be considered down to earth outdoors types. A motorcycle owner might be considered a risk taker and in good physical shape as well.

Very frequently, the associations made between your car and your lifestyle is the result of a deliberate choice. Image is important in business and for social standing. However, the wrong choice in transportation such as the businessperson driving his beat up college jalopy to work can result in the wrong impression.




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